● One of the biggest sales of the year will be the launchpad for exclusive brand deals & ‘The Strand’ – a first-of-its-kind ‘culture passport’ for Flipkart shoppers ● Customers can participate in daily gamified interface to collect ‘Culture Sparks’ and lucky winners will get exciting rewards to shop during The Big Billion Days Flipkart, India’s biggest homegrown e-commerce marketplace, today announced a partnership with eDAO, a Polygon-incubated organisation that designs and launches global art, media and entertainment IPs at scale into the world of Web3. The partnership will bring alive the first ever Big Billion Days (BBD) digital treasure hunt on Firedrops, Flipkart’s simple-to-use, KYC-compliant NFT platform for brands and creators to enter the universe […]
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